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You are here: Home / Archives for Book Design

Design for your tribe

December 21, 2015 By Jan Bear

Tribal women

No matter where you live, what continent, or how sophisticated your city, you see tribe members every day. In fact, other people see what tribe you belong to. In the small town where I live, there is a group of people who came here from Russia decades ago. You know the women by their long dresses and hair accessories, the men by their Russian-styles shirts and beards. But it’s not just ethnic clothing. As I write this in a Portland Starbucks, there’s a man sitting nearby with colorful … [Read more...]

Filed Under: Publishing for Business Tagged With: Book Design, Seth Godin

Quality Book Design Tells Your Book’s Story

November 21, 2015 By Jan Bear

What do the stories look like?

https://youtu.be/cC0KxNeLp1E In this funny and inspiring TED Talk from a few years back, book designer Chip Kidd talks about his approach to creating a book cover that expresses what the story is about. It's hard to overstate the importance of a book cover. It's the single most important piece of advertising for your book. Some authors cheat themselves by going for free or cheap design. (Although sometimes it doesn't make sense to spend hundreds of dollars on a professional design that for a … [Read more...]

Filed Under: Publishing for Business Tagged With: Book Design, Chip Kidd, Video

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