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Quality Book Design Tells Your Book’s Story

November 21, 2015 By Jan Bear

What do the stories look like?

https://youtu.be/cC0KxNeLp1E In this funny and inspiring TED Talk from a few years back, book designer Chip Kidd talks about his approach to creating a book cover that expresses what the story is about. It's hard to overstate the importance of a book cover. It's the single most important piece of advertising for your book. Some authors cheat themselves by going for free or cheap design. (Although sometimes it doesn't make sense to spend hundreds of dollars on a professional design that for a … [Read more...]

Filed Under: Publishing for Business Tagged With: Book Design, Chip Kidd, Video

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