In a post at LinkedIn, Luke Havard addresses the complaint that "You're too expensive." We've all heard that from prospects or clients, and sometimes it's true. If it's the wrong client or if that client doesn’t truly need your services, then it's time for a friendly farewell. But Luke points out three sources of that observation: The prospect doesn't see any difference between you and your competition. The prospect doesn’t believe you can solve the problem or help reach the … [Read more...]